E122 Azorubine

What is Azorubine (E122)?

Azorubine (E122), also known as Carmoisine, is a synthetic red azo dye commonly used in food products to create a vibrant red or pink color. It is found in candies, jellies, processed meats, flavored drinks, and some baked goods. The dye is particularly favored in foods aimed at children due to its bright, appealing color. 


Why do I have an intolerance?

Some individuals have an intolerance or sensitivity to synthetic azo dyes like Azorubine. These dyes can cause allergic reactions or aggravate conditions such as asthma, rashes, or urticaria (hives). In some cases, synthetic dyes have been linked to behavioral issues, like hyperactivity in children, particularly when consumed in large quantities.


What can I do about it?

If you experience symptoms after consuming products with E122, the first step is to avoid foods containing Azorubine. This can be done by thoroughly checking food labels for "E122" or "Carmoisine." Instead, look for products that use natural red colorants such as beetroot extract or paprika.